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This past week, our Senior Director of Marketing Chris Brablc presented on 15+ Marketing Ideas to Wrangle Will Call and Acquire New Customers at the Minnesota PGA Summer Meeting. The blog post below is a post based on this presentation. Recently, I presented some simple and more advanced ideas for propane marketers to acquire new […]
Tag: propane pool heater
6 Propane Customers That Need Tank Monitoring
Competition for propane customers is fierce, however, it’s not just the product that customers buy but the relationship. It’s no secret that customer stickiness is measured on this relationship and it hinges on transparency and delivery on the promise of “we will keep you full!” Fail that and you’ll experience churn. Succeed and you’ll see […]
The Unwilling Will-Call
In a previous post, we looked at an aspect of the propane customer experience around customer demands for more control. The other side of that is a customer that wants to be more hands-off. Consider a couple of propane customers like these that you may know: Suburban homeowners, husband and wife with 3 kids, a […]
I’ve never had a propane run-out. Why do I need a tank monitor?
I’ve got a bunch of propane appliances at my home. I use it for space and water heating, my stove in the kitchen is propane, I have a backup generator, a pool heater in the back yard, and my clothes dryer is connected too. My tank is massive, I’m already on automatic delivery, and I’ve […]
Six customers who need a tank monitor: #1 propane pool heater
The Six Customers Who Need A Tank Monitor Propane Pool Heater Propane Greenhouse Heater Propane Generator Second Home Owners Propane Refill Station Propane Restaurants After parsing through the usage and delivery history from thousands of tanks we monitor for our suppliers and consumers we have come up with our six most difficult to forecast propane customers. The first account in this series is the propane […]